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| Web Content Writer ( Wisitech Infosolutions - Web Content Writer - BA/ MA - Delhi ) | | Company : Wisitech Infosolutions | Date : 28-05-2009 | | Eligibility : BA/ MA | Location : Delhi |
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| www.FirstSalary.comWisitech Infosolutions
Web Content Writer
Location: Delhi
Experience: 0 - 1 years
Education: B.A
Mobile Marketing
MyDoot is a B2C Application (developed by Wisitech) that takes advantage of the convergence of web and mobile and elicits almost 100% attention from the targeted customers. Being a SAAS application it can be used effectively for promotional activities by Fortune 500 companies, one man operations and any organization in between a la Google AdWords.
MyDoot offers an effective platform to advertisers interested in direct to customer' marketing. Its advanced technology (developed in Java, JSP, J2EE and MySQL) allows advertisers to target niche segments of active users through accurate ad matching, based on the consumer's personally defined choices and needs.
MyDoot provides advertisers with in-depth consumer behavioural analytics, helping them track and measure consumer behavior, draw inferences and thereby analyze and improve their campaign performance. This allows them to create laser focused marketing campaigns, ensuring High ROI at nominal cost.
With our mobile marketing solution you can
1. Target your audience as precisely as you want
2. Reach them immediately
3. Expose your brand to key demographics
4. Get 100% (or close) attention from the recipient
5. Interact with your consumers
6. Customize to your target's wants and needs
7. Track action of your specific target
8. Enjoy high ROI with low startup and ongoing costs
Internet Marketing Services
Our web marketing services (SEO, PPC Campaign Management, Lead Generation, Viral Marketing, Affiliate Marketing and Email marketing) ensure high ROI.
We give GUARANTEED top 10 rankings for the targeted keywords in the Big 3 search engines Google, Yahoo and MSN that account for over 90% of the search engine traffic. VERY few web marketing companies give such guarantees as SEO is a constantly changing arena.
Our confidence stems from the fail-safe systems (methodical processes) we have in place for achieving these targets.
Improving Website Usability to ensure better conversions
Average conversions rate on the web today is 2% while websites with good usability features have conversions of 18% and more. Our expert website usability testing methods ensure a higher conversion rate for your website.
Developing E-learning Solutions
Making training easy and interesting is our forte. Our comprehension of learning theories, delivery mechanisms and latest technologies enable us to develop and deploy high quality customized e-learning solutions Computer Based Training (CBT), Web Based Training (WBT), and Learning Management Systems (LMS).
Graphics & Multimedia
Our graphics and multimedia services help you to reach out and communicate effectively with people enabling them to notice you and connect with you. Our multimedia services encompass everything from graphics and animation (both 2D & 3D) to streaming audio-visual presentations.
Where we score over our competitors
Strategy Planning
Our clients value us for the insights we provide into their needs. Many a time we have done hand-holding for our clients who are new entrants into the web arena. We also have clients who had witnessed tremendous success in their web ventures but approached us when faced with an inexplicable downswing.
Our strategy planning is based on in-depth research into the client's core competencies; target market, weak spots and key areas of growth helped them regain their top positions.
Usability & Quality Assurance
We have Usability Testing and Quality Assurance systems in place that ensure all details concerning content, technology or medium are error-free. We have all our products tested and validated for content, language usage, interface design, programming, media elements and functionality by quality assurance experts.
Even after the product has been delivered and deployed, we continue to provide Quality Control services to the client to eliminate risks and errors. Today, our clients look upon us for not only "one-email-or-phone-call-away" service but also suggestions, advice and guidance that they value tremendously.
Our Team and Technical Expertise
Wisitech's main assets are its highly-efficient and dedicated team comprising of:
Project managers and project coordinators
Programmers (PHP, .Net, AJAX, Flex, Java, JSP),
Designers (web, graphics and multimedia),
Copywriters and content developers
Usability experts
Web marketing experts
Quality assurance experts
HR and operations personnel
Every team member is not only proficient in his or her area but also possesses strong multi-tasking abilities. We function as a well-knit team that thrives on a shared passion for creating aesthetic and effective solutions geared towards bringing in high ROI.
Our Clients
We have an enviable client base from across the globe. About 80 percent of our clients are from the United States and Canada. The rest 20 percent are from Europe, Asia-Pacific and India.
Job Description
Are you a creative writer looking to widen your horizon?
Do these words make your fingers itch to get to the keyboard exciting ad copy, powerful branding, keyword-enriched SEO articles, convincing press releases, crisp banner ads, engaging newsletters, frank and forthright blogs, compelling PPC ads
?
If you have spent a good time copywriting in the ad mad world and are looking to spread your wings wider, the web world awaits you. The challenge is bigger, the range of creative writing wider!
You must also have an eye for detail, an appreciation of graphic design, a penchant for innovation and the ability to think out of the box. You must have strong editing/proof reading skills and the ability to deliver within strict deadlines.
If you are a self-motivated, self-supervised and proactive writer who would rather die than write a bland copy, we are looking for you!
Responsibilities
Content Writer/Editor
Conduct online research, conceptualize and write compelling content for:
Websites, presentations, marketing collaterals & promotional copies brochures, mailers, newsletters etc.
Online marketing campaigns (banners, ads, landing pages for PPC campaigns) for overseas clients (US, Canada, European & Australian)
Story boarding for corporate presentations, flash animations etc.
Desired Profile of the Candidate
Graduate/PG in English Literature/Mass Communication with:
1. Strong communication skills and able to work well within a team
2. Excellent command over English language and grammar
3. Effective writing and editing skills
4. Good writing skills for advertising copy MUST
5. Experience in developing content for websites/electronic media
6. Sound knowledge of SEO and PPC will be preferred
7. Delhi/NCR resident preferred
Experience
* Minimum 6 months experience in writing and editing documents.
Education
UG: BA English (Hons) preferred
PG: M.A English/ Journalism / Mass Communication preferred
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